The Art of Persuasive Nonprofit Story-Telling
Posted by La Salle University on May 2, 2016
The Art of Persuasive Nonprofit Story-Telling
Date and Time: June 10th, 2016 – 09:00 am to 04:00 pm
Location: Beneficial Savings Bank – 1818 Market St., 12th Floor, Philadelphia, PA 19103
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One of the most effective tools a nonprofit has to raise funds and win support is through story-telling. Statistics and data, are certainly important and meaningful, but it is stories that truly explain who we are, who we serve, and what results from our work. Story-telling is an art that should be shared via publications and direct mail; verbally, from the elevator speech to a funder presentation; and online, using today’s social networking tools. A well-told story inspires and compels action and distinguishes your organization from the masses. This course will explore the factors that make each type of presentation successful, so that you are utilizing all these communication tools effectively, maximizing support for your organization through skilled external communications. Practicing presentations will reinforce your skills and raise your confidence level in your inherent story-telling abilities.
http://www.lasallenonprofitcenter.org/courses/fundraising-2/art-persuasive-nonprofit-story-telling/
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