Speaking the Language of Milennials

Posted by La Salle Nonprofit Center on February 20, 2017

Learn how to Embrace the Experience Economy

Millennials officially have the largest buying power in the U.S. and they make up the largest share of the workforce. Any nonprofit that doesn’t tap into the power of the 80 million plus Millennials for donations and other resources, including talent, is severely limiting its potential and its lifespan.

You’re working among them, supervising them and hoping to engage them. So what motivates Millennials – and specifically what motivates them to give?

This Webinar will help you appreciate the ways Millennials want to participate in causes – how they want to give, how they connect, what influences them, what engenders loyalty, what relationships are valued, and what kinds of communication they respond to, including how to be thanked. It will explore how much contact is too much and what vehicles are preferred, as well as the language that resonates with this target group. We’ll show you how to increase your connection to Millennials by learning to operate at that key intersection of technology, transparency, and hands on relationships that they seek.

April 4, noon to 1:30, just $20 for Members/$25 for Non-Members

Register Now >>
http://www.lasallenonprofitcenter.org/courses/fundraising-2/speaking-language-milennials/