Newsletter on Urban Youth Culture
Posted by on February 15, 2010
In 2002, MEE conducted a national lifestyle survey with urban youth as part of our groundbreaking research study, This Is My Reality: The Price of Sex. The Inner City Truth survey provided an intriguing snapshot into the preferences and consumption patterns of an audience whose opinions are rarely explored.
In order to stay on the cutting edge of today’s youth and young adult lifestyle and consumption trends, MEE partnered with Black Entertainment Television (BET) and the National Campaign to Prevent Teen and Unplanned Pregnancy (NCPTP) to conduct the second edition of the Inner City Truth. The survey was conducted in low-income communities in Los Angeles/Long Beach, Atlanta, Chicago, New York City, Philadelphia and Washington, DC/Baltimore with over 1,500 primarily African American youth ages 15 – 20 years old.
The information contained in Inner City Truth II is intended to enable public and private sector service providers to understand how to communicate with urban youth and to create messages and outreach strategies that resonate and reflect their ideals and cultural and environmental realities.
As a service to our Community Network members and other non-profit organizations, MEE compiled some of the data from Inner City Truth II into our latest edition of UrbanTrends. This special edition of UrbanTrends provides an overview into the information we gathered during this project; particularly in the areas of technology and entertainment consumption, eating habits, exposure to violence, recreational drug use and where youth spend their time.
Our hope is that this information will be useful to you as you continue to work diligently in underserved communities around the country.
In order to access UrbanTrends you can log into the Community Network Website using your “username” and “password.”
http://www.meeproductions.com/CommunityNetwork/index.php
If you have yet to sign-up for the Community Network Website, click here.
http://www.meeproductions.com/CommunityNetwork/subscribe2.php
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