New Report: Delving into the Mind of Low- to Moderate-Income Savers

Posted by on June 8, 2009

Together with the D2D Fund and the National Credit Union Foundation, the Filene Research Institute is pleased to offer members of this listserv a free download of our most recent research project: “Imagery Matters: Delving into the Mind of Low- to Moderate-Income Savers” The premise behind this research project is that innovating around the marketing function rather than the product or delivery channel can encourage more savings. We hope you enjoy the research and let us know your thoughts.

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