Library Public Relations Award

Posted by American Library Association on February 1, 2016

LLMA Seeks Submissions for Library Public Relations Award

The Library Leadership and Management Association, a division of the American Library Association, in partnership with the H.W. Wilson Foundation and EBSCO Information Services, is accepting submissions for the John Cotton Dana Award, an annual program that honors outstanding library public relations initiatives. The award is named for John Cotton Dana, a librarian who is considered to be the father of the modern library.

Established in 1946, the award program honors strategic communications campaigns from all sizes and types of libraries, including rebranding efforts, awareness campaigns, and community partnerships.

Libraries are encouraged to submit samples of their processes, research, media releases, media coverage, and other results received, as well as evaluation of the results demonstrating the scope and effectiveness of the campaign.

Eight $10,000 awards are granted each year.

Entries may be submitted by any library, library friends group, consulting agency, or service provider, excluding libraries represented by prize committee members.

See the John Cotton Dana Award website for winning entries from previous years, as well as complete program guidelines and submission instructions.


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