New Book: Boomer Volunteer Engagement: Collaborate Today, Thrive Tomorrow
Posted by on March 16, 2009
Boomer Volunteer Engagement: Collaborate Today, Thrive Tomorrow
By Jill Friedman Fixler
Expand Your Talent Pool—Attract Skilled Boomers as Volunteers: Imagine a future where nonprofits have more than enough talented, skilled, and passionate individuals to serve as consultants, strategists, marketing gurus, ambassadors, innovators, mentors, fund-raisers, and direct service teammates. This future is here, now. A workforce 78.2 million strong is ready. They are the Baby Boomers, and they’re looking to make a difference. Figuring out how to engage these highly skilled, dedicated individuals in a meaningful way is the key. Boomer Volunteer Engagement: Collaborate Today, Thrive Tomorrow does just that. This step-by-step guide shows how to create volunteer roles that will attract Boomers and keep them interested. You’ll find
* Insights into what Boomer’s want out of volunteering (and why the old model of volunteer management won’t work)
* How to use online social networking to attract Boomers
* Cutting edge ideas on Boomer volunteer engagement
* A motivational analysis tool
* An individual volunteer plan
Ordering information: http://depts.washington.edu/ccph/books.html
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