Communications Evaluation Guide

Posted by on January 5, 2009

Packard Foundation publishes communications evaluation guide

Are We There Yet? A Communications Evaluation Guide is a new publication of the David and Lucile Packard Foundation that offers a step-by-step guide to forming a strategy to assess the effectiveness of a communication plan as it is implemented.

The 40-page guide includes a worksheet for determining goals, objectives, audiences, baselines, questions, measures, techniques, and budgets.  Download the guide here.

http://www.comnetwork.org/resources/downloads/AreWeThereYet.pdf


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