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Why Your Brand is More than Just Your Logo

Posted on September 1, 2014

Why Your Brand is More than Just Your Logo
Tuesday, September 16, 2014
9:30 AM to 11:00 AM
Free Library of Philadelphia
(Main Branch, 1900 Vine Street, Philadelphia, PA)

A memorable logo is important. However, a brand is so much more than a logo. A brand is the emotion behind what someone feels, sees, and says when they interact with your organization on any level. Therefore a brand bears much more responsibility than a logo.

In this talk we’ll explain what this means so you will never looking at branding the same way again. You’ll learn from leaders in the field and walk away understanding why your brand affects everything you do and say from now on.

RSVP here: http://www.meetup.com/Dollars-Making-Sense-Phillys-Nonprofit-Fundraising-Group/


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