Read by 4th
Reading Promise Festivals: Request for Community Leads – Dec 16
To celebrate and promote early literacy citywide, the Read by 4th campaign invites partners to co-host a series of family-friendly literacy festivals throughout Philadelphia.
Selected co-hosts, or community leads, will be responsible for planning and implementing a festival in their neighborhood. Each festival should include some unique features that are curated by the community lead and local partners, plus some features that will be the same across all festivals. In co-branding festival materials, our intent will be to recognize the leadership of the community lead while at the same time celebrating their role as a partner in the Read by 4th campaign.
All festivals will take place on the same day, tentatively scheduled for the afternoon of Saturday, May 16, 2020. The goal is that each festival will engage several hundred community members, although a mix of smaller and larger festivals is fine.
These events will be tentatively called “Reading Promise” festivals to align with other communications efforts planned for 2020, although that may be subject to change during the planning and branding process.
● November 12th: Request for Community Lead Partners released
● November 26th: Submit Intent to Apply. The purpose of this step is solely so that if multiple partners are planning to apply from the same immediate area, we will connect you so you can decide whether to apply jointly
● December 16th: Responses due. Responses will be read and considered by a subcommittee of the Read by 4th partners.
● December 23rd: Decisions announced.
● January 6th-April 30th: Collaborative planning period
● May 16th: Festivals held
Questions about the application process should be addressed to Campbell Bird at firstname.lastname@example.org.
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